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An article from. All rights reserved. Top image credit: First- and second-generation Hispanic consumers, for instance, have diverging tastes in key product categories, research shows. You can opt out anytime. And while native-born Hispanics communicate mostly in English and shop at non-ethnic stores, they still consume traditional foods, in addition to enjoying new mainstream items such as Halo Top.
Like other consumers, Hispanic shoppers like to fill their grocery carts with a mix of healthy and indulgent products. Daily view sample Sign up A valid email address is required.
Brief Hispanic shoppers gravitate towards whole health claims, study finds. Published June 12, 2018.
Likewise, although foreign-born Hispanics continue to shop at ethnic stores like Fiesta Mart and Supermercado El Rancho, they are increasingly shopping at Walmart, too, and are increasingly buying both ethnic and non-ethnic foods. Author By Patti Zarling. Get Grocery Dive in your inbox The free newsletter covering the top industry headlines Email: Search x. A cultural shift is underway: